FRABA Expands Presence in South Asia with New Subsidiary in Pune, India

We are pleased to announce the establishment of FRABA India Pvt Ltd, a new sales and customer service subsidiary located in Pune. This strategic development reinforces we commitment to delivering responsive, locally tailored support for customers of POSITAL and UBITO sensor products across South Asia. 

Building on POSITAL’s 25 years of experience in the Indian market, the new office will provide a full range of localized services, including dedicated sales support, application engineering, and real-time customer assistance. The subsidiary will work closely with our established network of distributors, enhancing service capabilities for businesses in automation, motion control, and related industries. 

Key Services Provided by FRABA India Pvt Ltd: 

  • Local sales and customer service for POSITAL and UBITO product lines 
  • Application engineering support for product integration and troubleshooting 
  • Distributor enablement and technical training programs 
  • Logistics coordination aligned with local business hours 
  • Local currency transaction capabilities for streamlined operations 

Product Portfolio: 

  • POSITAL: Rotary encoders, inclinometers, and linear sensors for industrial automation and motion control 
  • UBITO: Event sensing and energy harvesting solutions utilizing Wiegand technology 

In addition to strengthening customer support, the new subsidiary will foster closer collaboration with India’s hardware and engineering sectors. This includes exploring opportunities for future research and development initiatives in sensor design, testing, and software development. 

This expansion aligns with FRABA’s broader Asia-Pacific growth strategy and responds to the region’s growing demand for advanced sensor technologies. 

We look forward to supporting our customers in India and South Asia with innovative sensing solutions that drive industrial progress. 

(Originally Posted at: https://www.posital.com/en/news-events/new-india-office)


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